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‘STORY OF JCB’ EXHIBITION

Long overdue tribute to the foresight of a great engineer.

Until his death in 2001, many in the industry believed that Joseph Cyril Bamford was a living legend within the construction industry. I was fortunate enough to meet with Joe on a few occasions. Right to the end he never stopped being an engineer and I do not remember ever going to his ofce - all our meetngs were usually on the assembly line where he could be found in his brown overalls working on the machines. A greasy handshake was common.

From humble beginnings to a world leading constructon and agricultural equipment manufacturer in less than 50 years is a remarkable achievement when one considers the competton there is.

It is ftng therefore that at long last, JCB opened the doors to a mult-million pound customer atracton at JCB, for me, not as they say in their announcement “..designed to generate new business from all over the world.” For me, it is glowing tribute to a great engineer. Looking back, it is amazing how it all began.

At the opening, JCB Chairman, Sir Anthony Bamford, spoke of his pride at the new £5 million customer experience centre’s development and its pivotal role in winning new business, partcularly in the emerging markets. He said: “This is an extremely exciting development. It is the first time that the history of our company and my family’s roots in manufacturing has been told in the form of a permanent exhibiton. “We are an innovative company and our success over the past 66 years has been driven by innovaton and that is at the very core of ‘The Story of JCB.’ It is a showcase of our unique story and something we can all be very proud of.

“The ‘Story of JCB’ exhibiton is also a very powerful selling tool for our customers, especially in the emerging markets where a greater appreciation of our heritage and pedigree will help them understand our business and why we are the right choice for their future machine requirements.”

Among the first to be given a tour of the new exhibition were members of the Boot family, who have a combined service to JCB of more than 400 years. The tradition of working for JCB was started by the late Bill Boot in 1949 and it now extends to the 4th generaton of his family. Eight of his sons went on to work for the company, including retred employees Bob and Ron Boot, who atended the preview. They

Page 33 Contractors World - UK & Ireland Vol 1 No 7

Sir Anthony and Lady Bamford pictured at the preview of

The Story of JCB.

Joe Bamford is considered by many as the inventor of the backhoe-loader. Picture shows a JCB 3C Mark III from the early 1960s.

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